Betsold has undertaken usability and focus groups with target users of the auction. This included those who bet once or twice a month to those who bet more than once a week.
You can follow what’s been sold and bids being made. It’s quite exciting… It’s the excitement I suppose. It’s flipping betting on its head a wee bit.
The whole getting a better price is a big thing for me, definitely. You are not really winning anything (if you win the auction) but I would kind of feel like I was.
It’s exciting. It’s like a bet within a bet.
I think getting better odds than someone else sounds good as well. If someone bet a tenner stake and you are getting it for a fiver. I think you feel like you are getting something before you even win, to a certain extent.
I circled ‘control’, ‘set your own prices’. Your bet is very much interactive…there is a degree of control but at the end of it you are placing a bet that will either come in or not
It has been almost 20 years since Betfair launched. The Betsold Betting Auction is the biggest thing to hit the market since then.
Some of the bookies (cashout) prices are loco. I think this is certainly interesting. It is more like a free market. What is it called on eBay when you get right in at the last minute and buy something… Sniping! That is a buzz and a half.
I can’t believe no-one has done this before.